F2F Talks


From time to time, F2F Agency brings together leaders in Marketing, Business, and Artificial Intelligence in in-person events that inspire meaningful conversations and generate even better insights. We’ve already taken the stage at venues such as Google, FIA Business School, and Cubo Itaú, welcoming ideas from leaders of innovative brands like iFood, Minuto Seguros, BASF, and many others.

Nossas Últimas Edições

Cada evento é um espaço para novas ideias, trocas de experiências e insights. Veja um pouco das nossas edições anteriores. Co-create with us
25/02/2026

\ Leadership in Healthcare

25/02/2026

At Hotel Emiliano, in São Paulo, F2F Talks gathered executives and leaders from the healthcare sector to discuss customer and HCP journeys, as well as strategies to strengthen healthcare communication. The evening featured high-level networking and talks by Carlos Régis (Marketing Director at Merz Aesthetics Brazil) and Priscila Ribeiro (LatAm Marketing Manager at GE HealthCare), who shared practical and inspiring perspectives on the challenges of the market

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25/02/2026

\ AI in Practice

25/02/2026

The event celebrated the launch of the eBook AI in Practice, which presents relevant case studies on the application of AI in marketing and other areas. We brought together executives such as Eduardo Vieira, CEO of SoftBank LATAM, to discuss leadership, innovation, and the impact of technology on the future of business in Brazil. Presented by AI First Cast and Anamid.

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25/02/2026

\ From Strategy to Execution with Artificial Intelligence

25/02/2026

With the participation of CEOs such as Guilherme Pereira from Chegolá Consórcios, CMOs, marketing decision-makers, and entrepreneurs like Marcelo Blay from Minuto Seguros. The event discussed how to scale today’s major businesses efficiently and with results — from strategic planning to orchestrating execution with Artificial Intelligence. A meeting designed to address current business challenges amid technological transformation.

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25/02/2026

\ AI in Marketing: No Bullshit

25/02/2026

A gathering of marketing and communication leaders. Major companies such as Alares, iFood, BASF, and GE HealthCare joined Agência F2F to share learnings, opinions, and predictions about the impact of AI on Marketing — all from a practical perspective. Real cases, real results. No demagogy, no theory, no fluff, no bullshit.

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25/02/2026

\ F2F @ Google

25/02/2026

At the offices of one of the most iconic technology brands in the world. Decision-makers from major brands such as TCL, Google, and others shared experiences and results on the future of performance marketing. There, we presented Agência F2F’s new positioning: Powered by AI.

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25/02/2026

\ Post-AI Communication

25/02/2026

Alongside executives and representatives from leading companies, we analyzed post-AI communication through the lenses of creativity, performance, and processes. We debated, shared, and envisioned ways to drive results, efficiency, and creativity by combining data, expert people, and artificial intelligence within marketing operations.

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