Entrepreneur education with ao3
ao3 Agiliza F2F Films created a series of 4 videos focused on delivering information to self-employed professionals — entrepreneurs, micro and small businesses, sole proprietors, and even informal workers. The content initially addressed tips and practical guidance on how to correctly issue invoices. Published in March 2021, the videos reached nearly 60,000 views on YouTube in just two months.
Knowledge and service for those who drive the Brazilian economy.
12
videos published
+ 265 k
views
ao3 (now IOB) aimed to strengthen its relevance within the micro and small business ecosystem. After mapping the main pain points faced by this audience in business management across multiple areas, we created a YouTube web series that addressed these topics in an accessible, practical, and engaging way.
By delivering relevant information for the target audience’s daily routine, we achieved a highly positive reception, with strong viewership and engagement rates.
“F2F delivered dynamic, engaging content and, most importantly, all the information needed.”
Adriana Maia, Communications Director at ao3 (now IOB)